Brand illustration and identity design

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VANLOVE PROJECT

The task was to create a brand identity illustration for the Vancouver cafe mural, packaging, and website. The illustration should convey the concept of blending local scenic nature with city urbanism, the mix of modernity with cultural roots. A fantastical depiction of a woman serves as a central motif, symbolizing the unity of nature and modern Vancouver, its past and present, exploring themes around community, sustainability, and nature. The branding graphics inspired the creation of unique coffee sleeves with welcoming lettering, eco-friendly bags, and the design of the cafe's website.

Graphic Designer and Creative Director: Iryna Kalantai

Illustrator: Anna Makeyeva (Glot)